How to make a logo icon using a W letter and a custom art brush

In this tutorial you’ll read again about a simple but very efficient Adobe Illustrator feature used in creation of a logo icon. I am sure that you already read plenty tutorials from where you had learn how to make a custom art brush used often for swirls creation. You will see that a simple custom art brushes can help you not just on decorations and pattern designs, but also on logo design.

reADactor

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Let’s be wild . Wild wild web then. Try to find a w letter a bit rounded and what look more fierce. Use your imagination. On my tutorial i used “Hobo” font because it take me to think at a ram. In case you don’t have it, you can use the “pen tool” and draw a similar shape using this model:

w-letter-1

The W letter show a lot of potential in many design purposes. Is one of my favorites. Now, make a mouth for w-ram becoming shape.

mouth-letter-2

Your shape should be like this now:

mouth-letter-3

The W look now more like a sheep because is no horns there. To make it, use “pen tool” and make a simple shape like in following image. Select it and make a new art brush from it, using setting from screenshot.

illustrator-brush-4

Select “pencil” or “paintbrush tool” and using new created brush, draw shapes close to horns look. The “smooth tool” is doing a great job here.

horn-5

Once you found the perfect shape, ungroup it and delete the path (line). duplicate it and transform / reflect one horn.

vector-horns-6

Place the horns in top of W brackets.

w-wild-shape-7

Be sure you make a proper alignment with top of W letter.

proper-alignament-8

Now, combine all shapes, W letter, the mouth and horns. Note: Like you can see, the anchors points aren’t same on right side like on left one. That is because of W shape letter design. In case you want to balance it, you can move some anchors.

step-9

Final w wild logo letter:

From here, play more if want, using “offset path” or other vector shapes and layers combinations.

Published on: December 28th in Tutorials .
Post tags: brush, corporate id, Design, graphic, identity, illustration, illustrator, learn, lesson, letter, logo, paths, shape, tutorial, vector, w, wild

5 Comments

Waasys
December 28, 2009

The black and white variant looks much better!
Reply
aShocka
December 31, 2009

i agree very nice tut tho. Thank you
Reply
reADactor
January 2, 2010

good to know
Reply
Maïs
January 4, 2010

Nice one ! What about a tutorial using the letter M ?
Reply
- reADactor
  January 5, 2010
  
  for M i have a too dirty imagination.
  Reply